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Wednesday , 22 November 2017
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Engage Burson-Marsteller bags another two PRSK Awards in 2016

We entered three campaigns for the 2016 awards, and we are proud to say that we won in two of them. This is the second year running that Engage has secured two of these prestigious awards. The first award we won, the Best Internal Communications Campaign of the year, was for our work in supporting MultiChoice Kenya to launch a …

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SportPesa Unveiled as the Official Kenya 7s Shirt Sponsors

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Kenya-based gaming company SportPesa has today officially been unveiled as the Kenya  National Rugby Seven team sponsor. The deal is an affirmation of the organisation’s Kenya Rugby Union headline 5-year partnership. This partnership extends to the Women’s National Team as well as the development program of one of the fastest growing sport in the country and most popular. SportPesa sponsorship succeeds national airline …

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icolo.io announces the build of Nairobi One Data Center

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icolo.io, a leading carrier neutral data center provider, has broken ground for a new data center in Nairobi, Kenya. The site will be built in two phases which will be able to provide 268 cabinets for customer use with up to 800KW of available IT power. This data center is a purpose-built building that spans over 27,000sqft of built up …

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Fox Life to Launch on DStv AND GOtv in October

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A bold and entertaining Pan-African channel will offer fresh local content along with an eclectic and exciting mix of US dramas, comedies and unscripted programming Considered one of the world’s leading destinations for scripted and unscripted entertainment, FOX Life, launching on the 3rd of October, will be tailored for Africa, and will be available on DStv channel 126 and GOtv …

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Kenya’s Charlie Karumi Makes It To TLC’s “Lucky 13”

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Two spots in the TLC Next Great Presenter competition have already been taken. Today, TLC in association with Colgate Optic White revealed the third semi-finalist selected to go through to the “Lucky 13” stage from more than 1500 auditions received. Hailing from Nairobi, Kenya, 25-year -old actor and entertainer CHARLIE KARUMI believes he has the potential to become TLC’s Next …

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CNN is Africa’s #1 international media brand

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 CNN is the biggest international media brand amongst affluent audiences across Africa, according to the Ipsos Affluent Survey Africa. The independent research study shows that CNN reaches 60% of Africa’s elite population* every month via TV or digital platforms** – more than any other international media brand. CNN far outranks all news competitors – 27% ahead of the BBC, 54% …

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SportPesa goes global with sponsorship deal

sportpesa Sponsors Hull City

The Kenyan betting company is aware of the exponential rise of mobile gambling across east Africa’s largest economy. Kenya.- SportPesa, the mobile betting platform has announced a three-year “multimillion pound” sponsorship deal with UK football club Hull City. According to Hull City it was “the most lucrative” deal in the club’s 112-year history. On his part, Ronald Karauri, SportPesa chief …

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Knowing Your Audience is Key to Content Marketing Success

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Today’s article is courtesy of Martin Jones a Sr. Marketing Manager with the corporate Cox Communications social media team where he leads the social media, content marketing and employee advocacy strategy for Cox Business. We’ve all been there before at one time or another. You pour hours and hours of your time into writing a great piece of content in the hope that it …

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Public Relations Trends You Need To Know In 2016

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The earliest of public relations, or PR, date back to the ancient civilization era, where public influence played a significant role in abolishing slavery in England. The public relations industry has since gone through tremendous transformation over the years. This is largely attributed to the ever-changing nature of conventional media, advent of new forms of online media outlets, continuous social …

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Crown Paints rolls out Eco-friendly Zero VOC products to meet market demands

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Leading paint manufacturer, Crown Paints has rolled out a range of Zero VOC paints as its strategy to increase its market share through innovation of products that meet the ever increasing demand in the East African region. “We have been doing intensive research on manufacturing of eco-friendly paints locally and are pleased to announce that we have been successful. The …

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