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Fox Life to Launch on DStv AND GOtv in October

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A bold and entertaining Pan-African channel will offer fresh local content along with an eclectic and exciting mix of US dramas, comedies and unscripted programming Considered one of the world’s leading destinations for scripted and unscripted entertainment, FOX Life, launching on the 3rd of October, will be tailored for Africa, and will be available on DStv channel 126 and GOtv …

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Kenya’s Charlie Karumi Makes It To TLC’s “Lucky 13”

Two spots in the TLC Next Great Presenter competition have already been taken. Today, TLC in association with Colgate Optic White revealed the third semi-finalist selected to go through to the “Lucky 13” stage from more than 1500 auditions received. Hailing from Nairobi, Kenya, 25-year -old actor and entertainer CHARLIE KARUMI believes he has the potential to become TLC’s Next …

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CNN is Africa’s #1 international media brand

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 CNN is the biggest international media brand amongst affluent audiences across Africa, according to the Ipsos Affluent Survey Africa. The independent research study shows that CNN reaches 60% of Africa’s elite population* every month via TV or digital platforms** – more than any other international media brand. CNN far outranks all news competitors – 27% ahead of the BBC, 54% …

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SportPesa goes global with sponsorship deal

The Kenyan betting company is aware of the exponential rise of mobile gambling across east Africa’s largest economy. Kenya.- SportPesa, the mobile betting platform has announced a three-year “multimillion pound” sponsorship deal with UK football club Hull City. According to Hull City it was “the most lucrative” deal in the club’s 112-year history. On his part, Ronald Karauri, SportPesa chief …

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Knowing Your Audience is Key to Content Marketing Success

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Today’s article is courtesy of Martin Jones a Sr. Marketing Manager with the corporate Cox Communications social media team where he leads the social media, content marketing and employee advocacy strategy for Cox Business. We’ve all been there before at one time or another. You pour hours and hours of your time into writing a great piece of content in the hope that it …

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Public Relations Trends You Need To Know In 2016

PR-Trends-2016

The earliest of public relations, or PR, date back to the ancient civilization era, where public influence played a significant role in abolishing slavery in England. The public relations industry has since gone through tremendous transformation over the years. This is largely attributed to the ever-changing nature of conventional media, advent of new forms of online media outlets, continuous social …

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Crown Paints rolls out Eco-friendly Zero VOC products to meet market demands

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Leading paint manufacturer, Crown Paints has rolled out a range of Zero VOC paints as its strategy to increase its market share through innovation of products that meet the ever increasing demand in the East African region. “We have been doing intensive research on manufacturing of eco-friendly paints locally and are pleased to announce that we have been successful. The …

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Visual Communication and the Future

visual Communication and the future

The Merriam-Webster dictionary defines visual communications as “any system of signaling in which the signals are received by the eye.” While this does not exactly explain what my work involves I believe in its very basic form, that is what visual communication is all about-telling a story with signs rather than words. A more specific definition refers to the term …

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2016 MILO Kenya Primary School Ball Games goes down bigger and better

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Nestlé Kenya through the MILO brand sponsored the National Finals of the Kenya Primary Schools’ Ball Games and Gymnastics to a tune of Sh 5million for the 8th consecutive year. The sponsorship helped provide sport kits for all the participating teams including: t-shirts, shorts, balls, trophies, medals, certificates and track suits for about 300 officials. Over 1200 pupils aged between …

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Being an Intern at a PR Firm

Being an Intern at a PR Firm

Blank! That’s what happened to me when I was asked to write an article on my experience as an intern at a PR firm. Not because there isn’t much to write of my time as an intern, but because I never felt like one during my internship at Engage BM. Not for a single moment. How would I? I never …

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