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Tag Archives: engage burson-marsteller

7 Ways to Protect Your Brand on Social Media

Article by Emily Copp The huge opportunity offered by social media is not without its risks.  You can’t control your brand image the way you used to. Brands now carry the baggage that accompanies an ‘always-on’ presence on social media. But that doesn’t mean you should fear or forego a social presence. In fact, being late to the game can hurt …

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Barack Obama and Narendra Modi most liked on Facebook

Barack Obama and Narendra Modi are the Most Popular World Leaders on Facebook

World Leaders on Facebook: Burson-Marsteller study finds governments are turning to Facebook to engage with citizens Kenya’s Uhuru Kenyatta is the most popular leader in Sub-Saharan Africa, with 2m likes ahead of John Dramani Mahama, the President of Ghana and Tedros Adhanom Ghebreyesus, the foreign minister of Ethiopia, each with more than 600,000 likes. Nairobi, 18 January 2016 – Almost …

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